By Azuni Voice
Advertisements fall into two categories: those that blend in and those that grab our attention. As a business, you should concentrate on the latter. These are the eye-catchers that make us smile unexpectedly. They’re the ads we don’t see very often, and they’re the ones we admire for their unadulterated inventiveness and deft execution. So, let’s have a look at some of the most effective advertising strategies you can use to grab the attention of your audience and let me know if I’ve missed anything.
Customers’ Loyalty Should be Rewarded.
It costs five times as much to acquire a new customer as it does to keep an existing one. Acquiring new customers can be costly and complex. You’re missing out on a high-return marketing opportunity if you don’t reward repeat business. It is not necessary to spend a lot of money to show your loyal clients some additional affection.
Produce Video Content
When compared to text and image content, social videos yield 1200 per cent more shares. Our online activity is dominated by video content, and the good news is that making your movies is not expensive. Tutorials, client testimonials, interviews, and live streaming are all examples of marketing videos. Video can play a crucial part in enticing customers to click “purchase” in a time when many customers have migrated to purchasing primarily online and can’t handle an item in person.
Network with Your Community
If LinkedIn is your preferred method of networking outreach, you’re off to a good start. You should take full advantage of the networking site’s exposure opportunities. However, there are also opportunities to interact with prospective customers closer to home. Look into local business associations. Attend trade shows and conferences, and bring plenty of business cards and an elevator pitch with you.