3 Ways of How To Direct A Voice-Actor

‘Communication is Key,’ is the greatest way to sum up a successful connection between voice actors and their clients; just as it is in any relationship. However, if the professionals recruiting voice talent don’t know what has to be expressed, then communication can be challenging! Attracting top talent is an important element of the hiringContinue reading “3 Ways of How To Direct A Voice-Actor”

3 Reasons Why You Need a Voice-Over Talent for Your Business

Your advertisements as a business should be consistent with your brand image. Voice-overs are a fantastic method to do this since they connect with listeners and help communicate a specific message to diverse groups. The goal is to depict your business as a real, helpful resource to your consumers, allowing for more meaningful client connections.Continue reading “3 Reasons Why You Need a Voice-Over Talent for Your Business”

Diegetic Sound and Non-Diegetic Sound: What’s the Difference?

Written by the MasterClass staff Diegetic and non-diegetic sounds are what make up the sound design for a Hollywood film—from the sound of a car honking onscreen to the lush orchestral melody playing over the closing credits. Below we break down the differences between diegetic and non-diegetic sound in a film. What Is Diegetic Sound?Continue reading “Diegetic Sound and Non-Diegetic Sound: What’s the Difference?”

Sonic Branding: How To Market Your Business With Audio Content(Plus audio)

Overview If you’re not already using audio content in your marketing strategy, it’s time to get on the bandwagon. Audio content has been shown to increase conversions by up to 20%. Whether or not that statistic is true for other businesses, it never hurts to try something new and different.  The benefits of including audioContinue reading “Sonic Branding: How To Market Your Business With Audio Content(Plus audio)”

Using Audio in Business (With audio version)

This article from Lumen is a must read for every business person who want to get their message out. The strengths of audio—as compared with written communication—are appropriate in a lot of business situations. A conversation is synchronous. That is, everyone is participating at the same time. Email or IM is asynchronous, meaning you may not getContinue reading “Using Audio in Business (With audio version)”